Frequently asked questions

Understand the workflow before you start.

Clear answers about planning outputs, editable assumptions, fundraising work, and where Kona fits in your stack.

01

What does Kona Business AI create?

Kona creates structured business planning artifacts: market research briefs, TAM/SAM/SOM models, competitor analysis, GTM plans, financial scenarios, pitch narratives, and planning summaries. The goal is to move from a rough idea or question to a defensible plan your team can edit and share.

02

How is Kona different from ChatGPT or Claude?

ChatGPT and Claude are useful for general drafting. Kona is built around business planning workflows. It keeps assumptions visible, connects market research to TAM/SAM/SOM, GTM, and forecasting, and turns the work into structured outputs instead of isolated chat responses.

03

Can I edit the assumptions?

Yes. You can adjust assumptions such as pricing, customer segments, geography, conversion rates, adoption curves, hiring plans, expenses, and scenario ranges. The point is to make the plan defensible, not to hide the math.

04

Is Kona useful for fundraising?

Yes. Kona helps founders prepare investor-facing planning materials such as market sizing, competitive analysis, GTM strategy, revenue scenarios, runway explanations, and pitch-ready talking points.

05

Does Kona replace my spreadsheet or pitch deck?

No. Kona helps create and explain the planning logic behind them. You can use Kona to generate the research, assumptions, scenarios, summaries, and talking points, then export or adapt the outputs into your spreadsheet, deck, memo, or board update.

06

What should I start with?

Start with a business idea, market question, product description, deck, spreadsheet, or strategy prompt. Kona will turn the context into a structured plan and show you what assumptions need to be reviewed.

How it works

Give Kona the context. Get the plan.

Start with a simple business question or the materials you already have. Kona structures the work into outputs your team can review, edit, and share.

01

Describe the idea or decision

Tell Kona what you are building, who it serves, where you plan to sell, and what you already know.

02

Generate the planning artifacts

Kona drafts the research brief, market size model, competitor landscape, GTM plan, forecast scenarios, and investor narrative.

03

Edit the assumptions

Adjust pricing, segments, geography, conversion rates, hiring plans, and adoption curves to make the model match reality.

04

Share the output

Export or share clear summaries, slides, tables, and talking points for investors, operators, advisors, or your team.

Why Kona

01

Structured planning workspace

Generic AI gives one-off answers. Kona keeps research, TAM/SAM/SOM, GTM, and forecasts connected in one working plan.

02

Visible assumptions and scenarios

Edit pricing, customer segments, geography, conversion rates, hiring, and runway without hiding the logic behind the output.

03

Outputs you can actually use

Generate cited research briefs, market models, GTM plans, forecast scenarios, and talking points you can defend and share.

Ready to build

Start with one idea. Leave with a defensible plan.

Use Kona to create market research, TAM/SAM/SOM, GTM strategy, financial scenarios, and investor-ready narratives from the business context you already have.