The answer at a glance
Identify the audience and ask, choose the essential story, link the economics to the plan, and keep unverified traction or market assumptions visibly unverified.
Use a checkable method
State what the reader should decide. An operating partner, lender, and investor may need different emphasis; do not use the same ask for every audience.[1]
Select a story arc: problem, offer, evidence, route to market, economics, risks, and ask. Keep one main point per slide and put supporting detail in notes or an appendix.
Reconcile figures with the actual model. Use owned assets and cite factual sources. Never add fabricated customers, logos, quotes, or results to make the story look complete.
Open and review the PPTX. Check readability, chart units, clipped text, and whether the speaker can explain every assumption. Revise after rehearsal.
Worked fictional example
The Cedar Cycle deck asks for a bounded pilot at an employer site. It does not claim completed results or investor interest.
Its economics match the forecast pack: USD 100 price, USD 40 variable cost, and USD 2,000 monthly fixed cost. Three volumes produce different operating results.
The evidence-gap slide identifies demand, insurance, access, quotes, and capacity. Next validation steps become the proposed pilot.
Limits to keep visible
Slide generation does not guarantee persuasion or funding. Conversion and visual sourcing have limits; an editable file still needs presentation and factual review.
Kona Workspace supports saved business work and supported exports, subject to authentication, usage limits, configuration, and user review. Source links do not automatically certify every conclusion.[2]
Continue with your own evidence
Inspect the prepared PPTX and use the pitch starter with your audience, actual material, ask, length, and owned brand inputs.
- All meaningful slide text remains readable.
- The deck labels the concept and numbers fictional.
- Financial inputs match the forecast pack.
- The ask concerns a pilot, not a claimed funding outcome.
Yours to use
Pitch presentation sample pack — method notes
Prepared fictional notes to inspect and revise. Editable Office files are available from the related sample pack.
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# Cedar Cycle — prepared pitch outline
Prepared fictional Kona example. Not a live AI run, customer story, verified demand, or approved financial/legal advice.
1. Concept: convenient bicycle servicing at employer sites.
2. Problem hypothesis: workshop visits can be inconvenient; demand is not yet tested.
3. Offer: a scheduled service day with explicit access and service boundaries.
4. Model: USD 100 per visit, USD 40 variable cost, USD 2,000 monthly fixed cost.
5. Cases: 30/40/50 visits produce USD −200/400/1,000 monthly result before excluded cash items.
6. Pilot: record bookings, delivery time, contribution, and repeat requests.
7. Unknowns: demand, insurance, site access, actual quotes, and capacity.
8. Ask: approve a bounded pilot and a review date.
## Prepared assumptions
Cedar Cycle is a fictional mobile bicycle-service concept. Unit price USD 100; variable cost USD 40/visit; monthly fixed cost USD 2,000; opening cash USD 10,000. Downside/base/upside volume: 30/40/50 visits per month. All figures are prepared assumptions. The simplified model excludes tax, debt, capex, payment timing, and changing capacity costs.
## Review
No customers, endorsements, market size, investor interest, or completed pilot results are claimed.
## Review checklist
- All meaningful slide text remains readable.
- The deck labels the concept and numbers fictional.
- Financial inputs match the forecast pack.
- The ask concerns a pilot, not a claimed funding outcome.Sources
Sources and further reading
[1]
Plan your businessU.S. Small Business Administration
[2]
Kona capabilities and current limitsKona Business
Editorial method
This guide combines the linked sources with a worked example and a reusable template. Replace example inputs with your own evidence and check the result before making a business decision.
About Kona’s editorial standardsPut it into practice
Adapt this to your business in Workspace
Copy the brief below, open Workspace, and paste it with the inputs you want to use. Review the assumptions and calculations before relying on the output.
Inspect the prepared PPTX and use the pitch starter with your audience, actual material, ask, length, and owned brand inputs.
Keep working on the decision
Validate a business idea with evidence, not a polished plan
Turn a customer hypothesis into a bounded test. Use a worked service-business example, an evidence table, and decision gates before committing resources.
Build a competitor matrix that helps a real decision
Compare the same customer job, record official sources and unknowns, and turn differences into testable positioning. Includes a prepared downloadable matrix.